Strategic Brand Management Creating Sustaining PDF 259f3974d

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Strategic Brand Management: Creating and Sustaining Brand Equity Long Term PDF




by Jean-Noel Kapferer : Strategic Brand Management: Creating and Sustaining Brand Equity Long Term

ISBN : #0749420693 | Date : 1997-01-01

Description :

PDF-c270b | “”Strategic Brand Management”” deals with the concept and practice of brand management in its totality. The new edition is packed with fresh examples and case studies of brands from throughout the world, and pays particular attention to the development of global brands. Three new chapters have been included which concentrate on the life span of brands by looking at: the sources of challenges to br… Strategic Brand Management: Creating and Sustaining Brand Equity Long Term


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[Pub.36AHM] Strategic Brand Management: Creating and Sustaining Brand Equity Long Term PDF | by Jean-Noel Kapferer


Strategic Brand Management: Creating and Sustaining Brand Equity Long Term by by Jean-Noel Kapferer

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Rainmakers Toolkit Strategies Finding Profitable PDF 01a1f0db7

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The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients PDF




by Harry Mills : The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients

ISBN : #0814472168 | Date : 2004-03-05

Description :

PDF-c40cb | Few professional firms are able to consistently grow their fees and profits. Based on the concept of relationship marketing, The Rainmaker’s Toolkit gives readers the tools, techniques, and strategies to help win and close bigger deals, helping them dramatically increase the odds of success…and sustain that level of accomplishment from year to year. The Rainmaker’s Toolkit helps readers ide… The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients


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[Pub.52ytX] The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients PDF | by Harry Mills


The Rainmaker’s Toolkit: Power Strategies for Finding, Keeping, and Growing Profitable Clients by by Harry Mills

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Brilliant Social Media Business Strategy Ebook PDF 378d0a25d

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Brilliant Social Media: How to start, refine and improve your social business media strategy (Brilliant Business) PDF




by Adam Gray : Brilliant Social Media: How to start, refine and improve your social business media strategy (Brilliant Business)

ISBN : # | Date : 2013-10-11

Description :

PDF-80349 | FAZED BY FACEBOOK? TONGUE-TIED BY TWITTER? LOST ON LINKEDIN? LEARN HOW TO NAVIGATE THE SOCIAL MEDIA JUNGLE, AND FIND OUT HOW TO GET YOUR BUSINESS NOTICED. Social media is easy when you know how – this practical guide shows you how to get started, then refine and improve your strategy to get real business results.  Many businesses know that social media is important – but they either haven’… Brilliant Social Media: How to start, refine and improve your social business media strategy (Brilliant Business)


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[Pub.28rhG] Brilliant Social Media: How to start, refine and improve your social business media strategy (Brilliant Business) PDF | by Adam Gray


Brilliant Social Media: How to start, refine and improve your social business media strategy (Brilliant Business) by by Adam Gray

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Surviving Rough Economy Essential Businesses PDF 39a720f5e

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Surviving a Rough Economy: An Essential Guide for Businesses PDF




by Jez Hunt : Surviving a Rough Economy: An Essential Guide for Businesses

ISBN : #095620600X | Date : 2009-03-23

Description :

PDF-f4abb | … Surviving a Rough Economy: An Essential Guide for Businesses


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[Pub.32VQs] Surviving a Rough Economy: An Essential Guide for Businesses PDF | by Jez Hunt


Surviving a Rough Economy: An Essential Guide for Businesses by by Jez Hunt

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Customer IMPACT Agenda Customers Perspective PDF Fd378eae6

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Customer IMPACT Agenda: Doing Business from the Customer’s Perspective PDF




by Phil Winters : Customer IMPACT Agenda: Doing Business from the Customer’s Perspective

ISBN : #0990466701 | Date : 2014-08-15

Description :

PDF-c1d47 | For a customer strategy to be effective in the acquisition of new customers and the strengthening of existing relationships, it needs to reach them throughout their entire purchase decision cycle. To achieve this, it’s important to understand the entire customer experience long before they may be in touch with your organization. Effectively: seeing your own organization from the viewpoint of your… Customer IMPACT Agenda: Doing Business from the Customer’s Perspective


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[Pub.34CHw] Customer IMPACT Agenda: Doing Business from the Customer’s Perspective PDF | by Phil Winters


Customer IMPACT Agenda: Doing Business from the Customer’s Perspective by by Phil Winters

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Everyones Critic Winning Customers Review Driven PDF 0816bb77a

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Everyone’s a Critic: Winning Customers in a Review-Driven World PDF




by Bill Tancer : Everyone’s a Critic: Winning Customers in a Review-Driven World

ISBN : #1591846382 | Date : 2014-10-16

Description :

PDF-1b315 | More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven marketplace terrifies many businesses. But some have learnt to navigate and profit from customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, to find out why one Los Ange… Everyone’s a Critic: Winning Customers in a Review-Driven World


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[Pub.77hHU] Everyone’s a Critic: Winning Customers in a Review-Driven World PDF | by Bill Tancer


Everyone’s a Critic: Winning Customers in a Review-Driven World by by Bill Tancer

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Consumer Behavior Marketing Strategy 8TH PDF E4fda2cdb

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Consumer Behavior and Marketing Strategy 8TH EDITION PDF




: Consumer Behavior and Marketing Strategy 8TH EDITION

ISBN : # | Date : 2008

Description :

PDF-17a9c | Consumer Behavior and Marketing Strategy 8TH EDITION by J. Paul Peter and Jerry Olson. Richard D. Irwin, Inc.,2008 (… Consumer Behavior and Marketing Strategy 8TH EDITION


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Consumer Behavior and Marketing Strategy 8TH EDITION by

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More Clients Lenann McGookey Gardner PDF A753ef185

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Win More Clients PDF




by Lenann McGookey Gardner : Win More Clients

ISBN : #1936672510 | Date : 2013-05-21

Description :

PDF-07ec5 | Where did you get your approach to business development? Is it “what you’ve always done”? Did you model your approach on a successful colleague? Or did you take a class, or two, or ten… or read a few books? Effective as your approach may have been, you need an update now. The world has changed, the way people buy services is different in important ways, and your approach to selling needs to be a… Win More Clients


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Win More Clients by by Lenann McGookey Gardner

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Lanchester Strategy Introduction Nobuo Taoka PDF D5b9d2daa

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Lanchester Strategy: An Introduction PDF




by Nobuo Dr. Taoka : Lanchester Strategy: An Introduction

ISBN : #1573210099 | Date : 1997-12

Description :

PDF-2c5ea | Book by Dr. Taoka, Nobuo… Lanchester Strategy: An Introduction


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Lanchester Strategy: An Introduction by by Nobuo Dr. Taoka

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Strategic Internet Marketing Susan Dann PDF 68095e148

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Strategic Internet Marketing PDF




by Susan Dann : Strategic Internet Marketing

ISBN : #0471343005 | Date : 2001-08-20

Description :

PDF-19c06 | … Strategic Internet Marketing


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[Pub.44ADL] Strategic Internet Marketing PDF | by Susan Dann


Strategic Internet Marketing by by Susan Dann

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